Oxford Innovation Space

Oxford Innovation Space has been working with local authorities, developers, and universities to create spaces that help innovative start-ups, SMEs and local economies for over 35 years.

They were in need for a website that not only reflected their brand but also actively engaged users and generated leads.
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The project's core objectives were twofold:

• Authentic voice: We aimed to capture the essence of the Oxford Innovation Space team in the website's tone. This meant crafting clear and concise messaging that resonated with their brand personality and resonated with the various audiences they serve.
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• Modern design: The dated website design needed a refresh. We envisioned a website that mirrored their forward-thinking approach – clean, clear, and undeniably modern.

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• Website Design
• Webflow Development
• Brand look & feel
• Copy writing
• Videography

Oxford Innovation Space, boasting the UK & Ireland's most extensive network of innovation centers, isn't just about providing space; they're experts in cultivating environments that drive economic growth. Initially seeking our assistance with center branding, our collaboration blossomed into a comprehensive website redesign project. Recognising the need to modernise their digital presence and connect with diverse audiences, Oxford Innovation Space embarked on a journey to refresh their online identity.

Our team alongside our Webflow partner, Easiserv worked closely with Oxford Innovation Spaces to understand their brand vision and target audience. This collaboration resulted in a website design that captures the essence of Oxford Innovation Spaces: a vibrant hub of innovation where businesses can flourish. The clean and contemporary aesthetic, achieved through a flat color scheme, reflects their forward-thinking approach and commitment to fostering a dynamic and collaborative environment. High-quality visuals showcasing their workspaces and the inspiring people who utilise them further strengthens the brand identity and compels visitors to engage.
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• Brand alignment: The website utilises a contemporary flat colour scheme, ditching the outdated gradients. This refresh creates a clean and modern aesthetic that resonates with their forward-thinking approach.
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• Enhanced user experience: Improved navigation makes it easier for visitors to find the information they need. This streamlined experience leads to a more positive perception of the brand.
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• Improved conversion: Clear calls to action and concise content guide users towards valuable resources and contact points. This focus has already resulted in a significant increase in leads generated through the website.

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